Ventana Research
Conference Marketing Management

Managed multi-faceted marketing campaign to drive 200 executive level attendees to first time conference.   Elements included e-mail blasts, banner ads, postcard mailings, brochure mailings, list swaps, and tele-marketing campaign.

“I still can’t believe that we hired you in February, and barely four months later we had a full-scale conference.  Your ability to take the reins of our program midstream was very impressive.  You had to coordinate a multitude of deliverables with our many media partners and sponsors.  You kept all the balls in the air, and even added a few more of your own!  You kept your cool through all the crazy deadlines.  That’s where your experience and professionalism really shined.”
Sandra Freeman
Senior, Director, Marketing and Client Services